Hello!
I’m Selina Li
Designing complex fintech experiences that drive growth, build trust, and protect millions of users.
- Product Designer @ADP (opens in a new tab)
- Based in Boston, MA
- 5 years in fintech and consumer-facing products
Selected work

Partial Direct Deposit
Designing Flexibility into Payroll
64% conversion and a US design patent

Card Order Status
Where’s My Card? Solving the Waiting Game
80% drop in service calls
The Native Mobile A11y Guidebook
Scaling accessibility by design
Mobile accessibility guidance where little existed

The Smart Grocery Solution
From List to Aisle: Rethinking Grocery Runs
Product owner, from research to a working MVP in 3.5 months
Looking to collab?
If you're looking for a product designer who is deeply passionate about creating inclusive, user-centered experiences, I'd love to connect!


